CEO tweets some thoughts that ruffle some feathers
Atomical's CEO posted about the Moon at 2am. People got upset. People got very engaged. Engagement is a kind of support.
Online. It was a bold post. Some say too bold. But nobody can say it didn't work.
Atomical @AtomicalLabs
Hot take: the Moon is a starter planet. It's not even a planet. If you're still going to the Moon in 2026 I don't know what to tell you
Atomical's follower count went up 400,000 overnight. Its name was mentioned more times in one day than in the whole previous year. Its Jupiter mission got three new sponsors who said they "like a company with opinions."
Some people were upset. Most people were talking about us. We can work with that.
The post has since been deleted. The follower count has not.